GREEN ENTREPRENEUR

An entrepreneur is a person with a business idea for a product or service who takes the initiative and risks involved to make this idea a reality. A green entrepreneur, also known as an “ecological entrepreneur,” is someone whose product or service benefits the environment, or improves upon a product or service that is currently causing environmental damage. Green entrepreneurs are driven by a desire to solve environmental/social problems, as well as make a profit. They build business models founded upon “triple bottom line” principles, taking into account people, the planet, and profits.


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